Creating compliance training users will never forget: storytelling

Challenge

Design a training to help business stakeholders navigate complex legislation and understand how compliance requirements apply directly to them.

Why? Complex, heavy and authoritative compliance programs have flourished, but they often miss a key point: catching the user’s attention, for real.

Results

We leveraged real, publicly available material: « criminal transactions » (deferred prosecution agreements) available on AFA’s site: real situations, very insightful as to what went wrong.

Using story telling, we created a training which is both thrilling (the scene: Lybia, the characters, etc.) and totally resonating with business stakeholders’ daily concerns.
The Insight : Legal design is not just about visualisation, it is also about story telling.

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