Designing privacy on a global scale
We entirely restructured the policy, by users instead of legal issues.
We leveraged design techniques based on neuro-sciences to trigger awareness and engagement, by putting reading time tags on top of each section for example.
A group policy dealing with complex and wide ranging privacy issues, to be rolled out throughout 30 subsidiaries. Based on the insights Amurabi’s team collected from users, we determined each role and designed the entire policy based on their respective journey. Delivering the right information, at the right time.
Design is now a key factor in data privacy compliance.