How to engage business teams with lengthy contract process ?

Challenge
This major global industrial player came to Amurabi to fix a problem their commercial teams were facing negotiating high stakes contracts. Business teams would call the Legal Division minutes before entering negotiation from their car asking for “What sounds legal?” – unsure of which clauses could be negotiated and of the process to follow.

Process
Focusing on the current user experience, to understand the information gaps and blind spots. During an in-depth work session with users, we elaborated several user journey to understand what their pain-points and challenges were. We focused on their perception of the law, current practices and information they needed to be comfortable in negotiating legal terms.

Results
We changed the format from a static PDF to a digital-native document, to ensure on-the-go business teams could access it from anywhere (mobile, Ipads…). At first, a one-pager cover gives an overview of the entire process, to help users know where they stand. Each step can then be clicked to uncover in-depth information : the good legal reflexes to have in a specific situation, which clauses can be negotiated or not, what wording to use, who to contact… All the necessary information in a short and interactive document, for a smooth user experience of contract processes.